Author Archive | Barry Moltz

How to Punch Your Landlord in the Face on Your Lease Renewal

This guest post is by Carrie Wood, Co-founder at Lease Ref. Commercial real estate decisions and lease renewals are typically only made by businesses every 5 or 10 years, since those are the typical lengths for lease terms. Unfortunately, that does not bode well for the tenant who wants to negotiate a fair lease renewal, […]

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Are You Getting Referrals or Just Asking for Them?

Are You Getting Referrals or Just Asking for Them? Getting referrals are a critical part of any growing small business. But there is a big difference between asking for them and getting referrals from past customers. Both are important, both are involve different marketing strategies that need to be consistently practiced. Getting Referrals What they […]

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#422 Meg Schmitz Forecasts the Small Business Climate Under the Trump Administration, Plus Hal Shelton Shares the Secrets to Writing a Successful Business Plan

Introduction On this episode of Business Insanity Talk Radio, we first talk about the many rules and regulations – namely health insurance and immigration – that are changing under the new Trump Administration and what the impact on small businesses will be. Then, we’ll show you why business plans are an important tool in starting […]

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Should You Grow Revenue or Cut Expenses to Boost Profit?

Should You Grow Revenue or Cut Expenses to Boost Profit? The dilemma on whether to grow revenue or cut expenses to increase profitability has perplexed small business owners for generations. In frustration, many decide that they want to do both at the same time! Typically, this is not realistic. The correct answer on whether it […]

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#421 International Expert Jill Lublin Shares the Profit of Kindness, Plus Screenwriting Secrets that Take Your Presentations to the Next Level

Introduction On this episode of Business Insanity Talk Radio, we first talk about the tangible benefits of kindness in business. Then, we’ll show you how you can use the storytelling techniques of hit movies to improve your company’s own story.  Plus, find out what common thread holds back first-time entrepreneurs from being successful. Also, we’ll […]

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Social Media Marketing- Now on Demand!

The internet has proven itself to be a wonderful medium for sales, and social media is the most fertile frontier in the infinite internet. At least, it is in theory: most small businesses (and many large ones) still don’t understand how social media can score them more customers and profits. If you’re sick of feeling […]

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Do You Have a Fireball of Greed?

There’s an incredible story in the New York Times of a greedy, power-driven stock market trader who gave it all up. Sam Polk wrote about his journey that started in college and ended as the head of a non-profit, with a profitable stop on Wall Street on the way there.  What makes his story amazing and a […]

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Misspell wisely

It seems counter-intuitive, but sometimes it’s okay to be casual in business communication. But it’s important to know when it’s appropriate. I’m very busy, so my emails can be quite casual and quick. I might respond with just a couple of words, but that’s usually to people I already know. If I’m contacting someone for […]

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