Archive | May, 2014

Is a Facebook Business Page Worth the Time and Money?

As the formerly free social media platform turns into a paid site, businesses should reevaluate their Facebook strategy and investment When small businesses first discovered Facebook it seemed to be the answer to all their small business marketing challenges. They could reach customers and prospects directly through a Facebook business page without spending a dime. […]

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Cost vs. Revenue Gains of Credit Cards

Business benefits of accepting credit cards for payments and how they can impact your bottom line You may still believe “cash is king,” but studies show that today’s consumers are more profitable to your business if you accept credit cards — despite the processing fees you’ll incur as a result. According to data compiled by […]

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