Archive | October, 2013

Pick a domain name with Wordoid

Wordoids are made-up words. They look nice and feel great.They are good for naming things.And more… This is a perfect way to create anew domain name that is shorter, sweetand non-sensical.  Instead of using animalsor things, use a Wordoid. When your imagination is tired, try Wordoid. http://wordoid.com/ MichaelHartzellBlog Read Original Post

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Startups Need To Embrace Zero Paid Media Marketing

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. But startups need to remember that even zero paid media doesn’t mean that marketing […]

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A Complaining Customer May be Your Best Customer

“Your most unhappy customers are your greatest source of learning,” according to Microsoft founder Bill Gates. No matter the size of your business, customers who complain are giving you a chance to keep their business.  Most unhappy customers don’t take the time to complain, they just quit doing business with you.  But guess what:  They […]

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Stop Procrastinating Tomorrow

Running a business requires discipline and hard work, and sometimes it’s tempting to procrastinate, even when each day seems really busy. Procrastination has become easier with social media, email, on-demand entertainment, and TV interrupting our every action. Even sitting around doing nothing is tempting when there are overwhelming tasks ahead. Luckily, there are many ways […]

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How Google Authorship and Content Marketing Go Hand in Hand

SEO watchers have seen the rise of Google Authorship playing a part in the content marketing puzzle aligned with search results According to Google Webmaster Central, Authorship is Google’s program to build a substantial connection between the person’s Google+ profile and a person’s content on the web. A user’s Google+ account can be extremely important […]

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How To Counter a Negative Report on Your Startup

Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report, Yelp, or one of the hundreds of other consumer complaint and review sites on the Internet. Most entrepreneurs don’t even know how to keep track of what people are saying about them on the […]

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Are You There When Your Customers Want You?

It seems to me to be plain old common sense — in order to sell your products to your customers you have to be open for business when they are available to buy.  So why then are so many businesses closed when they should be open? There’s the cutest clothing boutique in my neighborhood.  I […]

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