Archive | August, 2013

6 Acts to Keep the Focus on Urgency vs Emergency

In business and startups, a “sense of urgency” is a good thing. Yet many entrepreneurs confuse this with a “sense of emergency,” which insidiously saps the life from their business. Urgency comes from a greater purpose focused outward, to make good things happen, while handling emergencies is a reactionary inward approach to saving ourselves from […]

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How to Update LinkedIn Hero Image Features on Groups

Step-by-step how to for changing default feature image on LinkedIn Groups and setting manager choice rotations If you visited any groups after August 21, 2013 on Linked, you may notice that things look a bit different. Most notably the main image at the top of LinkedIn group pages. LinkedIn recently made some nice design updates […]

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Special: in-depth workshop announcement

Start My Consulting Business – Ditch your day job. Make things happen. Change your life. A couple weeks ago, I did a free workshop on How To Get Clients. There was an incredible amount of interest, and because of that enthusiastic outpouring (my email was flooded with people who wanted to attend), I’m going to […]

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Many Entrepreneurs Believe Viral Marketing is Free

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. The founder explains that the product is so “buzz-worthy” that usage will spread rapidly through word-of-mouth only, meaning people loving it and recommending it to their friends. […]

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