Welcome to BlogNotions' Small Business Blog

The BlogNotions Small Business Blog delivers a diverse series of perspectives provided by thought leaders in the world of small to medium sized business. Presented by NetLine, this forum delivers compelling updates on the technologies being used by successful and growing small businesses, discussions of common problems and solutions faced by small businesses, best practices for scaling your business, tips and tricks for successful marketing, and much more. Here you can find helpful information, ask questions, and collaborate freely.

A Simple Way to Drive the Final Days of Holiday Season Sales

It’s not too late to drive sales and hit your holiday goals this season. Use Twitter advertising –a simple and powerful tool that can help you gain exposure, drive website traffic, and capture sales leads. Here’s the basic process of advertising on Twitter in five easy steps: 1. Determine the goal of your campaign. Do […]

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Year-End Tax Planning for 2014

For most people, the end of December is called “the holidays.” For lawyers, accountants and other financial types, however, it’s called “year-end.” While most of us celebrate with turkey, egg nog, ugly sweaters and football (often all at once), these folks are working late hours trying to save their clients as much money in taxes […]

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The 2015 Small Business Outlook from Your Accountant’s POV

A new year brings change, a fresh outlook, and possibly some uncertainty. At the Sleeter Group’s recent Solutions14 conference, Sage interviewed more than 100 accountants around their take on the Midterm Elections, how the outcomes could impact their small business clients, and what services accountants would consider offering their clients beyond ‘traditional’ accounting in the […]

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7 Ways to Feed The Growth Beast In Every Business

“If you build it, they will come.” It’s a line from an old movie “Field of Dreams” which is still leading to the demise of too many startups, led by entrepreneurs who really started their business to build an exciting new product or service. Most struggle with the idea and practice of marketing and sales, […]

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Federal Regulations: A Modest Proposal

I have a friend who occasionally jokes that if the United States wants to decrease poverty and encourage wealth creation, the government should use the same strategy it does when it wants to encourage a certain behavior and discourage another. For example, we give tax breaks to people willing to install solar energy in their […]

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Employer Branding for Small Businesses

Unlike their large, corporate competitors, small businesses often don’t have resources to dedicate to the high-powered branding campaigns that make them top-of-mind for many talented job seekers. That means small business owners need to learn how to work with what they’ve got to create a great employer brand. And because smaller businesses typically lack the flashy employee […]

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Friction Kills the Customer Experience

Merriam-Webster’s defines the word friction three ways; the act of rubbing one thing against another; the force that causes a moving object to slow down when it is touching another object; and the disagreement or tension between people or groups of people. If you tie the concept of friction to the concept of customer service, […]

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6 Ways That Lack Of Focus Can Kill Your Business

Many passionate entrepreneurs fight to add more features into their new products and services, assuming that more function will make the solution more appealing to more customers. In reality, more features will more likely make the product confusing and less usable to all. Focus is the art of limiting your scope to the key function […]

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